One product range. Two customer groups.

Consumers see gross prices, signed-in business customers see their net prices. You maintain one product range, not two shops. And every order lands in the same order processing.

One product, two views

The customer account decides which view applies

You maintain texts, images and prices once. The shop shows each customer the prices and payment methods that apply to them.

Consumer

Guest or account
Price display
gross
Price
your selling price
Payment
PayPal, prepayment
Order lands
in order processing

Business customer

Company account
Price display
net
Price
from their price list, with tiers
Payment
on invoice with payment terms
Order lands
in order processing

Comparison

What consumers and business customers get in your shop

TopicConsumerBusiness customer
Shoppingas a guest or with a customer accountthrough a company account, with several employees as viewers, buyers or administrators
Pricesgross prices, also with strike-through price and unit pricenet prices from their price list, with tiers from the agreed quantity
PaymentPayPal or prepaymenton invoice, with the agreed payment terms
Quote instead of order–requests a quote from the cart if the order can't be placed directly
Deliveryseparate billing and shipping addressto the shipping addresses you approve for the company
Reorderingwith one click from the customer accountfrequently ordered items and wish lists are ready
Your processingBoth orders land in the same order processing, with the customer's prices. You create the invoice, delivery note and return from there.
We connect further payment methods as an extension.

Your advantage

One shop instead of two, less maintenance, no syncing

Maintain once

Your team maintains products, variants, images and texts once in the product data. Both customer groups see the same state.

Prices per customer

You set prices per price list. Every business customer sees the prices from their price list, in the cart as well as in the order.

One processing

Whether a consumer or company order: your team keeps working in the same system, with no interface to a second program.

What it looks like

In order processing at the agreed price

Veldora Handel GmbH from our demo environment orders ten milling cutters. The tiered price from its price list applies to the order. Nobody has to retype or recalculate anything.

More on selling to business customers

Line items of order ORD-2026-010014 in order processing: ten milling cutters at EUR 32.00 net, one milling cutter at EUR 42.00 and a chuck at EUR 329.00, all from the Veldora price list.
Demo environment · Line items with customer price

Frequently asked questions

Can I sell to companies and consumers in one shop?

Yes. Consumers buy as a guest or with an account, business customers through their company account at their prices.

How does the shop know whether to show gross or net prices?

The price display depends on the customer account: consumers see gross prices, signed-in business customers see their net prices.

Do I have to create products twice?

No. You maintain one product range. Only the prices and payment methods that apply to each customer group differ.

Who can buy on invoice?

Business customers you approve for it. They pay with their agreed payment terms.

What does Shopcloud cost?

After the demo, you receive an offer. It lists setup and extensions separately.

See both views in the demo

We show you the same shop once as a consumer and once as a business customer, and what then arrives in order processing.